I’m so happy you’re here.

✨ Trusted by 36,000+ subscribers since 2022
✨ One of the Top 5 Substacks globally


Substack Writers at Work is where you access a proven framework for growth.

Everything we do stems from my Substack DNA Growth Framework™️—built on years of pattern recognition across 1000+ clients and tens of thousands on Substack Writers at Work.

It’s the exact framework I’ve used to help tens of thousands of people:

  • double, triple, and 10x their subscribers

  • significantly increase their revenue

  • produce their best work

  • build deep engagement with their subscribers

  • create incredible opportunities off the platform (e.g., get book deals, build six-figure businesses, find clients, run workshops, and more)

“Sarah is brilliant and knows Substack inside out.” Jeannine Ouellette, Writing in the Dark

Paid subscribers receive:

$12/month or $110/year (~ $9/month)

  • Exclusive weekly expert guidance from me, the leading Substack strategist, to build your Substack and develop your growth, paid, and engagement strategies

  • Access to paid-subscriber-only lives with guest experts to help you navigate all-things-Substack, including how to convert followers to subscribers and subscribers into paid subscribers

  • Your Substack Starter Pack for 2026

  • The Substack DNA Strategy Handbook, A-Z


Premier Members receive:

Our accelerated, high-touch program: $985/year

Everything in the paid subscription, plus:

  • Direct access to me in weekly Office Hours and our Monthly Premier Strategy Calls

The Premier is currently full; get on the waitlist to be the first to hear when the doors open.

✨ “Sarah Fay has the ability to make everything clear. She provides the greatest value for a paid subscription of anyone on Substack.”Donna McArthur, The Bright Life

In case you don’t know me, I’m the world’s leading Substack Growth Strategist and Founder and CEO of Substack Writers at Work.

Sarah Fay of Writers at Work smiling leaning against a column

I’m Fortier Public Relations’s Substack consultant, helping their authors launch and sell their books on Substack.

I’ve taught creative writing for 20 years in MFA programs at The University of Iowa, Northwestern University, and more.

My author stack is a bestselling, featured Substack. I used Substack to get my memoir Pathological (HarperCollins) on the USA Today bestseller list.

And I’m a freelance writer at many publications like The New York Times, The Atlantic, and The Paris Review, where I was an advisory editor.

I live in Chicago with my two beloved cats—Sweets and Baby Theo. More than anything, I want a t-shirt that says, Ask me about my cats. (All typos in all posts are Baby Theo’s fault.)

Baby Theo (left) and Sweets (right) hard at work editing our next Substack post.

Join us!

All my best,

Sarah

What paid subscribers and Premier Members are saying:

Sarah’s Substack workshops are BRILLIANT—her Substack knowledge is deep, considered and so generous.” —Claire Venus, Sparkle on Substack

Sarah Fay’s teaching style is top-notch! —The Naked Page

Sarah is a remarkable expert on Substack. If you’re interested in growing your Substack and/or learning more about this platform, she’s your woman. —Esmé Weijun Wang, The Unexpected Shape

Sarah Fay knows pretty much everything there is to know about Substack. —Linnhe Harrison, Sails on the Horizon

I help a limited number of writers and creators 1:1—book your Substack Strategy Intensive or Substack Accelerator Package here.

*I subsidize a 3-month paid subscription for anyone truly on a fixed income. If this is you, email me: sarah@substackwritersatwork.com.

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The art and business of real Substack growth—with the leading Substack Strategist, Sarah Fay

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